Editorial Policy
Purpose Our editorial standards exist to earn and keep your trust. We publish transparent, repeatable reviews and guides that prioritize inclusive fit, everyday accuracy, and clear privacy and cost impacts.
Independence and ethics • We do not sell placements or accept copy approval. • Review units may be purchased or provided as no‑strings‑attached samples. Either way, our verdicts are independent. • Financial relationships are disclosed, including affiliate links. Commissions never affect our grades. • Conflicts of interest are prohibited; contributors must disclose relationships that could bias coverage.
Sourcing and evidence We substantiate claims with primary documentation, device logs, and replicable field tests. When citing research, we link to original studies or standards bodies. We avoid marketing language and clearly label speculation or roadmap items.
Review process • Selection: We prioritize devices that meaningfully affect readers’ choices across sizes, budgets, ecosystems, and privacy postures. • Testing: Every device is evaluated against our Fit, Facts, Footprint rubric using defined protocols for comfort, accuracy, battery, water resistance, app UX, privacy, and total cost of ownership. • Scoring: We publish rubric weights and explain trade‑offs in plain language. • Updates: We revisit scores after firmware updates, new accessories, or policy changes that alter real‑world performance or cost.
Diversity and inclusion Our tester panel includes a range of wrist sizes, skin tones, genders, tattoos, and schedules (including shift workers and caregivers). Content avoids shaming and supports sustainable habits.
Corrections and transparency If we get something wrong, we correct it promptly and note the change at the bottom of the page with a timestamp. For significant updates, we add an editor’s note.
Sponsored content and affiliates Sponsored pieces are rare, clearly labeled, and kept separate from reviews and scores. Affiliate links are disclosed near the link or at the page footer. We never accept payment for favorable coverage.
AI usage We may use AI tools to assist with grammar and formatting. Human editors review all publishable content for accuracy and tone. AI is not used to generate product scores or testing outcomes.
Medical and safety disclaimer Our content is for informational purposes and is not a substitute for professional medical advice or emergency care.
Contact Questions about our standards? Email [email protected].